Share 'Are You Using Web 2.0 To Support Your Marketing Efforts?'

Fellow marketers, what's all the fuss about Web 2.0? Does it work? Can it help us become more effective marketers? Let's hear some of the ways you are using Web 2.0 in some of your efforts. Me, personally, I've started my blog (http://wordofmouthguru.wordpress.com) and Marketers-R-Us. To tell you the truth, I'm not quite sure how either will turn out. What tips do you have for making Web 2.0 wor…